Our Sustainability Action Plan


Action on Climate

We’ll reduce our absolute carbon emissions by 25%.


Action on Water

We’ll protect the sustainability of the water sources we use for future generations.


Action on Packaging

We’ll help collect 100% of our bottles and cans so none of them end up as litter or in our waterways.


Action on Sourcing

We’ll source our main ingredients and raw materials sustainably and responsibly.


Action on Community

We’ll embody our mission to deliver optimism and create a better.

Todd Parsons, CEO

“As a multi-generational business, we must grow our business in a way that manages our social and environmental impacts responsibly and makes our employees and stakeholders proud.”

Todd Parsons


Stephen du Toit

“We want our stakeholders to be assured that they are collaborating with an organization that shares their concerns, reflects their values and is actively working Toward a Better Future.”

Stephen du Toit

President & COO

Toward a Better Future

We believe business and sustainability go hand-in-hand.

Toward a Better Future is our ambitious, intentional Sustainability Action Plan that we’re developing through consultation with our internal and external stakeholders including employees, customers, partners and suppliers.

We are delivering on our Mission every day by putting sustainability at the heart of our business.

Our Plan

We are taking action on key social and environmental areas where we know we have significant impact, and which we believe our stakeholders want us to prioritize – climate, packaging, sourcing, water, and the community.

Sustainability Plan

Our Company

Learn more about our company philosophy.

Learn More